Do you find article writinga bit of a grind? Are you struggling to produce great articles that make you stand out from the crowd? Perhaps you’ve had some negative feedback about your articles – or maybe no feedback at all (in which case you might be questioning whether anyone’s actually reading them!)
Do you worry that your articles are just plain BORING? Be honest – do you sometimes find them a drag to write? If so, they’re probably pretty boring to read! But don’t despair – you don’t need to be a literary genius to fix this. You just need to apply some basic copywriting techniques, which are not difficult to learn.
How would you like to write amazing, informative, witty articles that will have your readers clamouring for more? If you’re serious about making money from blogging or from other writing jobs online, this is an invaluable skill. And it’s something ANYONE with basic writing skills can do – you just need to go the right way about it.
Here are some tips for writing killer articles people will actually enjoy reading – articles that will get you that coveted ‘click’ and have your readers coming back for more…..
The 4 Components of a Killer Article
- 1. Make your introduction ENTERTAINING and EMPATHETIC:If you can get some humour in there, that’s great. Not all subjects lend themselves to humour, but if it’s appropriate, and as long as it’s not offensive, it can really help – people like to be entertained! Your introduction must be compelling and empathetic – in other words, it must immediately grab your reader’s attention and show you understand their problem.
- 2. Keep the BODY of the article SHORT and to the point:Use this to provide some genuinely useful tips. Make it easy on the eye by breaking it down into two or three brief paragraphs. Remember – people searching the internet for information like it SHORT and SWEET. They don’t want to read War and Peace – they like things quick and easy!
- 3. The ‘Lead-In’:At the end of the article, you need to start leading them into your bio box. Be honest about the fact that they’re likely to need more information than it’s possible for you to provide in this article. Make it clear that you have more to offer, naturally leading them towards your ‘bio box’.
- 4. The ‘Bio Box’: Be careful how you word your bio box – the fact that it’s a ‘bio’ box suggests that it’s all about you. But you need to make sure it’s all about what you can offer to your readers.Use your bio box to invite your readers to click through to your site to find more information by highlighting what you have to help them out – spell out what BENEFITS they’ll get by visiting your site. It also helps to massage your reader’s ego – for example, by suggesting that your site is only for people who are really serious about resolving this problem.