When you firstset up a blog it’s thrilling to receive comments on your posts. That’s what it’s all about, isn’t it? Communicating – establishing a reputation with other web users – building a network. And of course – getting those all-important LINKS to your site.
Bloggers wanting to make money soon realise that links are critical for Search Engine Optimization (SEO). Links to and from other sites increase your chance of getting to that coveted ‘page one’ slot on Google. And what better way to get links than to have people from other sites commenting on your blog?
It’s true – attracting blog comments is crucial if you want to make money blogging- but you need to make sure they’re the right kind of comments! The wrong sort of comments can have a negative impact on your rankings.
Check out this video from Matt Cutts of Google, with some great advice about how you can protect yourself and your blog from this online menace:
How to Protect Your Blog From Harmful Comments
DoFollow blog comments are those that tell Search Engines like Google toFOLLOWthe destination inside the link – so they have a direct effect on your PageRank. PageRank (PR) is one of the ways Google measures a web page’s importance, based largely on its links from other sites.
- If you have a lot of comment ‘spam’ on your site, this can have an adverse effect on your blog’s reputation – because it makes Google think you’re in bed with the bad guys. The Search Engine crawlers will pick up that your blog is linked to a bunch of low-life, spammy websites.
- So you need to take care not to approve any blog comments that appear to be ‘spam’. A plugin such as Akismet, which helps to filter out spam, is a ‘must-have’ for any serious blogger. But you should also check any comments from unknown sources before approving them. If a comment doesn’t sound genuine or doesn’t add value, you should be suspicious. If it looks like spam and sounds like spam it probably is spam – so get rid of it!
Can You Be Hurt by Comments on DoFollow blogs?
- What exactly are DoFollow blogs? Most websites and blogs are coded so that Search Engines don’t follow comment links back to other sites. This NoFollow attribute is the default setting in WordPress. DoFollow blogs, on the other hand, are configured to allow Search Engines to follow outgoing comment links.
- Will you be adversely affected if someone links to your site via a comment on aDoFollowblog? It looks like this is one less thing to worry about. According to Matt Cutts, because this is something you can’t control, Google is unlikely to penalise you for this (Whew!)
- Is it worth your while to comment onDoFollow blogs?Matt reckons it’s probably not worth the trouble, because they tend to get tons of comments. Consequently, the SEO ‘juice’ from these comments is diluted and any value likely to be minimal.
Choose Your Friends With Care!
The most important point is to avoid giving poor quality sites credit by allowing them to publish spammy blog comments on your site. If you’re serious about making money from your blog, don’t be so desperate to get comments that you approve any old rubbish. This will only damage your reputation and could wreck any attempts to improve your SEO. So keep your eyes peeled for the bad guys – and don’t let them drag you down to their level!